
Looking for beauty to believe in? After decades of natural foods, more natural cosmetics are also emerging. It's easy to understand the importance of natural foods, but are there real reasons for buying cosmetics with natural ingredients? Check out our pocket guide and podcast to get the facts behind the hype about natural cosmetics and body care ingredients. Welcome to Whole Story, the official blog of Whole Foods Market. Don't know us? In a nutshell, we are the world’s leading natural and organic grocer and we’re passionate about healthy food and a healthy planet. Learn more about us.
We’re lucky to have a whole bunch of smart, passionate people doing incredible things in areas like organics, supporting local growers, green practices, fair trade, micro-lending and all kinds of food related stuff. We’ll use this blog to share some of the cool things going on around here.
Of course what makes this blog really exciting is YOU — so join the conversation!