Whole Story

The Official Whole Foods Market® Blog

Sneak Peek at New Stuff in Stores Now!

By Paige Brady, August 5, 2010  |  Meet the Blogger  |  More Posts by Paige Brady
Sometimes I get into a routine: I have my shopping list, I know what I need and I go directly to those items on the shelves. I bet some of you do that too. When we do that, though, how the heck are we going to find out about new products that might be the perfect missing link to a fabulous meal? Well, I’m in a special situation. Since I work at the global office for Whole Foods Market, I get sneak peeks from our purchasing team on new and exclusive products coming up. And, as a reader of the Whole Story blog, you are in a special situation too, because I’m going to share those sneak peeks with you! Without further ado, here is some of the great new stuff you’ll find in our stores in August. (For a bonus, I included some stuff that hit the stores in July!):

Green Valley Organic Lactose Free Yogurt and Kefir – currently available only at Whole Foods Market

Organicville Pasta Sauce — organic, gluten-free sauces from a family-owned business

Jovial “einkorn” ancient wheat pasta… unique, the next supergrain?

Popcorn Indiana Whole Trade Cocoa and Cinnamon Kettlecorn — extremely unique and delicious

365 Everyday Value Organic Soy and Almond Milks — only at Whole Foods Market.

Earth Balance Organic Soymilk – currently available only at Whole Foods Market

Ian’s Value Packs on Alphatot’s and Chicken Nuggets — great value pricing and currently available only at Whole Foods Market

Glutino Value Pack on Gluten Free pizza — great value pricing and currently available only at Whole Foods Market

Saffron Road Halal frozen entrées: the first line of certified Halal frozen entrées and currently available only at Whole Foods Market

Kind Bars: 6 new varieties — currently available only at Whole Foods Market

Three Sisters: New club-store sizes of these great cereals

EVOL Burritos: all natural, totally awesome burritos and mini’s — currently available only at Whole Foods Market.

Have you seen some of this new stuff in your local store already? If so, let us know what you think. If not, keep an eye out and give something new a try!

Category: Trends & New Stuff

 

58 Comments

Comments

Michele Hegedus says ...
Will you carry the new Tofurky vegan pizzas? I shop at Whole Foods in San Diego, and have not seen them there. Thanks very much for all the wonderful vegan items you do carry.
08/12/2010 11:20:21 AM CDT
Vanessa says ...
Great to see the 365 Soy and Almond Milk, will definitely pick that up next time I go!
08/12/2010 12:07:09 PM CDT
Ava Paracsi says ...
Have tried the Green Valley plain yogurt and find it tastes better than the other plain yogurt in that the taste is not as tart-also very few grams of sugar which is great for those watching sugar intake. Use it with cinnamon for a great snack and treat!!!!
08/12/2010 3:27:03 PM CDT
Monya Scherzer says ...
I LOVE that you're sending out an email announcing "new stuff." I, too, tend to go into my Whole Foods and just get what's on my list (with the addition of a few impulse items). Keep it up!!!!
08/12/2010 3:50:42 PM CDT
Adam says ...
<i><b>@Alexandra</b></i> - the new Larabars are at some locations, I've seen Chocolate Chip Cookie Dough, Chocolate Fudge Brownie, and Carrot Cake.. I know there's also Peanut Butter Chocolate Chip but haven't seen it on the shelves yet, but I would imagine certain locations will have it also <i><b>@Annie Ross</b></i> - i haven't seen a nonfat, but there is a "Lite" 365 Soymilk <i><b>@Michele Hegedus</b></i> - the Tofurky pizzas are on the shelves at select locations, they just started coming in
08/12/2010 7:58:28 PM CDT
Farhan Memon says ...
The addition of Saffron Road is amazing. I have been waiting for hi quality halal entrees for years. Another reason to shop Whole Foods. Impeccable timing on getting it out in time for Ramadan.
08/13/2010 9:56:59 AM CDT
Maryanne says ...
I just found the 365 Organic Almondmilk last week, and I was so excited! Not only is it less expensive, it is organic, unlike the other brand I had been buying. I always look for and buy the 365 brand whenever possible. Thank you!
08/13/2010 12:18:00 PM CDT
Nasreen says ...
SO excited about the halal products! It's about time :) - I hope this is just the start of more halal stuff to come.
08/13/2010 11:12:19 PM CDT
W.B. Abdullah says ...
Very excited about the Saffron Road halal entrees!!! Been waiting for a halal organic product to be mainstreamed for years. Thank you Whole Foods!
08/16/2010 6:35:43 AM CDT
Dr. Fatima Malik says ...
I can't wait to try your saffron road entrees.
08/16/2010 2:18:09 PM CDT
LH says ...
Just checked Whole Foods in Abington, PA: No Saffron Road products, yet. Please distribute asap, can't wait to try it!
08/16/2010 6:47:03 PM CDT
Susan says ...
Thank you for bringing Organic Halal products like the Saffron Road line. I hope to see Organic Halal meat and poultry from Whole Foods too. It is the epitome of healthy, humane and environmentally conscious choice! I'm telling everybody to support this!
08/17/2010 10:26:10 AM CDT
sarah says ...
Thank you for carrying Saffron Road halal foods!! I will definitely be picking up those entrees soon.
08/17/2010 5:01:37 PM CDT
Basil Hashem says ...
Thank you for adding Saffron Road entreés to the frozen section. I'm so excited to try them out. Well done!!
08/18/2010 1:52:00 AM CDT
Basil Hashem says ...
Thank you so much for adding the Saffron Road items to the frozen entreés selection. Having Halal options at Whole Foods will ensure I keep coming back again and again.
08/18/2010 1:54:55 AM CDT
Tasneem M says ...
Thank you very much for including halal entree items from Saffron Foods. It would be great if Whole Foods could also carry halal meat, poultry and fish. Thanks again!
08/18/2010 9:19:41 PM CDT
Ursala says ...
Thank you for carrying HALAL products. Whole Foods is my number one choice for produce and all! My only gripe is that the nearest store is about 20 miles away!! Consider opening a store in North Orange County,California. In the Fullerton, La Habra area. I'm PTA President at my son's school. It comes up time and time again at PTA meetings that we all wish for a Whole Foods near us! Or a Trader Joe's. So, here is a huge market waiting for a store. Liked the lunch box school reminder on healthier choices for lunch.
08/21/2010 6:51:05 PM CDT
Maria says ...
Finally! Halal organic foods yummm! Thank you for taking the chance in providing this :) Very much appreciated!
08/22/2010 1:26:45 PM CDT
HB says ...
Thank you, Wholefoods, for providing halal foods. I'm looking forward to my next shopping trip to Wholefoods!! I can't wait to share the news with my friends and family.
08/24/2010 10:47:53 PM CDT
Inaya Shujaat says ...
Please bring Saffron Road halal entrees to the Whole Foods in Jacksonville, FL.
08/30/2010 1:41:50 PM CDT
Abu Bakr A.A. says ...
Peace and blessings. What a win-win situation! The best quality of meat &amp; ingregients possible teaming up with one of, if not the best, organic/natural market chains around! Now, what would truly make this a continuous winning Dynasty, would be to have Halal/Zabihah/Tayyib meat and poultry there as well. But, you have to crawl before you can walk. KUDOS TO WHOLEFOODS &amp; Adnan Durrani, Chief Halal Officer American Halal Co, Inc.
09/03/2010 9:56:12 AM CDT
Cathy Dill says ...
Do you know of a gluten free tofurky
10/09/2010 9:26:25 PM CDT
paig292 says ...
@Cathy Cathy, Unfortunately, tofurkey does not come in a gluten-free form. For those eating a gluten-free vegetarian diet, we suggest serving a loaf with vegan gravy for a holiday entrée. Here are a couple of suggestions for you: Celebration Lentil Loaf http://www.wholefoodsmarket.com/recipes/2808 Quinoa Loaf http://www.wholefoodsmarket.com/recipes/2672 We have an extensive selection of gluten-free holiday recipes here: http://www.wholefoodsmarket.com/holidays/recipes/glutenfree.php Many of these are vegetarian as well. I think these make a wonderfully celebratory presentation: Wild Rice Stuffed Mini Pumpkins Hope this helps!
10/11/2010 9:44:27 AM CDT
Lisa Palmgren says ...
I Love Going Into the Whole Food store in New Orleans.....So many Unique Items and Fresh..When I lived in Texas,you Had to drive all the way to Dallas (90 Miles) to Locate a store that still didnt come even Close to Yours....Flavor and Unique Place to Shop. Living Healthy with Whole Foods.......Thank You
10/17/2010 4:23:40 PM CDT
Asma says ...
Halal frozen meals ... now we are talking. Halal meat just tastes better. Thank you Whole Foods for introducing these and I hope you get more halal products in the store.
02/03/2011 3:49:19 PM CST

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