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Top Honors from Cooking Light’s 2010 Taste Test Awards
| Meet the Blogger | More Posts by Allison Burch Read on for a chance to tell us which products meet your personal taste test and you might win a year’s subscription to Cooking Light.
I’ve always been a sucker for store brands, even before I had ever heard of Whole Foods Market. Why pay more for the same thing, I say. The problem is sometimes the store brand doesn’t quite taste as good as the name brand and you have to make the cruel decision between budget and taste. So, when I was introduced to Whole Foods Market 365 Everyday Value line of products, it was a revelation! I got the best of all worlds—an affordable product with lots of organic options, free of ingredients I try to avoid like hydrogenated fats and high-fructose corn syrup, and best of all they taste just as good (and often better) than similar name brand products.
You might think I’m a little biased since I now work here, but I’ve got experts who agree with me. Our exclusive store brands made the cut in six categories of Cooking Light magazine’s 2010 Taste Test Awards. Check out Cooking Light’s October issue for all the winners and take a look at these favorites from Whole Foods Market:
365 Everyday Value Organic Unsalted Butter
Whole Foods Market 100% Whole Wheat Bread
365 Everyday Value Organic Diced Tomatoes, No-Salt Added
365 Everyday Value Organic Oat and Honey Granola
365 Everyday Value Mayonnaise
GRAND PRIZE WINNER IN THIS CATEGORY!
365 Everyday Value Albacore Tuna in Spring Water
Want to win a year of Cooking Light? Tell us which 365 Everyday Value or Whole Foods Market products win your personal taste test awards. On Oct. 12th we’ll pick five reader comments at random to receive a free year-long subscription to Cooking Light magazine.
I’ve always been a sucker for store brands, even before I had ever heard of Whole Foods Market. Why pay more for the same thing, I say. The problem is sometimes the store brand doesn’t quite taste as good as the name brand and you have to make the cruel decision between budget and taste. So, when I was introduced to Whole Foods Market 365 Everyday Value line of products, it was a revelation! I got the best of all worlds—an affordable product with lots of organic options, free of ingredients I try to avoid like hydrogenated fats and high-fructose corn syrup, and best of all they taste just as good (and often better) than similar name brand products.
You might think I’m a little biased since I now work here, but I’ve got experts who agree with me. Our exclusive store brands made the cut in six categories of Cooking Light magazine’s 2010 Taste Test Awards. Check out Cooking Light’s October issue for all the winners and take a look at these favorites from Whole Foods Market:
365 Everyday Value Organic Unsalted Butter
Whole Foods Market 100% Whole Wheat Bread
365 Everyday Value Organic Diced Tomatoes, No-Salt Added
365 Everyday Value Organic Oat and Honey Granola
365 Everyday Value Mayonnaise
GRAND PRIZE WINNER IN THIS CATEGORY!
365 Everyday Value Albacore Tuna in Spring Water
Want to win a year of Cooking Light? Tell us which 365 Everyday Value or Whole Foods Market products win your personal taste test awards. On Oct. 12th we’ll pick five reader comments at random to receive a free year-long subscription to Cooking Light magazine.
259 Comments
Comments
365 crunchy peanut butter in the huge 36 oz container. Believe it or not, we go through 2/ month and we are only a family of four!
09/29/2010 7:41:24 PM CDT
365 Everyday Value Vegan Chocolate Chips are great!!!
09/29/2010 7:53:04 PM CDT
I liked to boil our tortellini in the 365 Everyday Value Organic Chicken Broth Low Sodium.
09/29/2010 7:57:58 PM CDT
The 365 Organic butter would have to be my favorite, you can really tell the difference between organic butter and non-organic butter.
09/29/2010 8:11:28 PM CDT
Whole Food's 365 is comparable to the name brand products in every grocery item I have tried. I have not tried 365's detergents or cleaners yet but I do intend to try them soon
09/29/2010 8:16:01 PM CDT
I really love the 365 Cashew butter for when I need a nutty fix.
09/29/2010 8:20:14 PM CDT
I really like your 365 Mayonnaise with canola oil. I'm trying to stay away from soy products and virtually everything on the market has soy in it. This Mayonnaise tastes really good and is reasonably priced -- I'm not really in the market for $10.00 Mayonnaise -- and I use quite a bit of it since I make my own ranch salad dressing.
I also buy your organic butter. Again, it's good and reasonably priced.
09/29/2010 8:20:36 PM CDT
Pasta
Olive oil
Shampoo
Milk and Soymilk
All 365 brand items we've tried - and there are so many more to try!
09/29/2010 8:21:20 PM CDT
Everyone always says how expensive Whole Foods is. And I say that the 365 brands are lower than Safeway's regular brands almost all the time and about half the price of Safeway's organics. And they're really good. Also, nobody has fresher better tasting fish. I eat no red meat, almost no chicken, only fish, tofu, beans. I would LOVE a year of Whole Foods Fish! Regards, Ruth
09/29/2010 8:22:02 PM CDT
All of the 365 Everyday Value products are great! Some of our favorites are the 365 Organic Smooth Peanut Butter and the 365 Organic Dark Chocolate (two great tastes that taste great together....hehe). My daughter loves the 365 Organic Chicken Noodle Soup and I love to put in her thermos for lunch!! Thank you Whole Foods. With your 365 products, we can afford to eat healthy and stay healthy. :)
09/29/2010 8:22:48 PM CDT
mmmmmmmmmmmm.......granola!!!
09/29/2010 8:29:11 PM CDT
I really enjoy Chicken Noodle soup. I have since I was young. I think that the 365 Everyday Value Organic Chicken Noodle Soup is actually very good and tastes like home to me. Home is chicken noodle soup.
09/29/2010 8:31:19 PM CDT
The 365 everyday value canned beans are my favorite!
09/29/2010 8:34:50 PM CDT
I love the rice milk, tuna and tomatoes to start...
09/29/2010 8:37:43 PM CDT
I love the 365 Everyday Value Organic Diced Tomatoes, No-Salt Added because they taste like my summer tomatoes without the hassle of canning them, which my husband and I have done for the past few years. I can add my own spices and boil down to make a more it more sauce like or just throw it in with some sauteed garlic and onions for a delicious pasta or rice sauce!
09/29/2010 8:48:17 PM CDT
I just tried the organic 365 tofu. As did my 7 month old daughter. We loved it, and we I love that I can make her an organic protein rich meal with such a reasonable price tag. Thank you, Whole Foods!
09/29/2010 8:52:42 PM CDT
Butter, tofu, low fat yogurt are my favorites
09/29/2010 8:59:51 PM CDT
now the "experts" know what I have known for quite some time!
09/29/2010 9:17:52 PM CDT
I love the NO SALT products you offer; of course more would be great.
09/29/2010 9:30:08 PM CDT
The milk is our family fave.
09/29/2010 9:34:41 PM CDT
Thank you 365 brand you have saved me when I was tight on money and im sensitive to food so still eating organic for a low price has been a miracle. Thank you so muchhhh
09/29/2010 10:01:12 PM CDT
no salt added garbanzo beans. light soymilk plain, plain yogurt, seeded bread, Fla not-from-concentrate oj
09/29/2010 10:33:56 PM CDT
Love the Whole Foods 365 Organic Soymilk. Love the flavor, love the no GMO soybeans, and love the price!
09/30/2010 12:05:13 AM CDT
I like two- the 100% whole wheat bread and the 365 mayonnaise-I've had to pack a lot of lunch meat sandwiches for work recently, and these two items team up well for me.
09/30/2010 12:13:32 AM CDT
Believe it or not, sunflower seeds. The whole foods 365 brand in the resealable zip top bag are very good toasted in a cast iron skillet or just out of the bag.
09/30/2010 12:25:26 AM CDT