CHEAP THRILLS ON THE–WELL, CHEAP

by duluth, September 9, 2009 | Permalink

I’ve been lurking in our Whole Body department a lot lately. Today, as I was joyfully smashing the pump on all the bottles marked “tester” it occurred to me that taking a shower or a bath has become much more of an art form.  When I was a kid getting clean meant a scratchy washcloth, a tub full of steaming water and a big block of white, no-nonsense soap that smelled like medicine and could scrub away even the most stubborn Georgia red clay.

Nowadays, though, a bath can be downright sybaritic. The stores are full of exotically-named products guaranteed to transport you to another continent—how about a jaunt to Morocco during your two-minute environmentally correct shower?  Or a luxurious soak in a creamy emulsification that smells and feels suspiciously like butter? (And boy, I hope that doesn’t give Paula Deen any ideas for her next show.) Problem is, with the price of some of these products it might be cheaper to book a flight on Air Tran to partake of that Moroccan odyssey.  What’s a budget-minded product junkie to do?

Never fear, bathtub travelers. Whole Foods Market Johns Creek is now featuring the new, improved line of our 365 Every Value™ Bath Products. We’ve taken our private label favorites and reformulated them to meet our extra-stringent Premium Care standards—improving upon an already industry-high standard.  Our shower/bath gels, body lotions, shampoos and conditioners are now made as close to nature and as minimally processed as possible. They’re formulated and packaged with little environmental impact during manufacturing and when released into the environment. We believe that “what goes on the body goes into the body,” so these products are labeled as accurately as possible, have established safety data and should be less likely to cause skin irritation or allergies.

Here’s the coolest thing—they’re reasonably priced. A 16-ounce bottle will only set you back $2.99, and a 32-ounce one $4.99. We still have all the great scents, too: refreshing herbal mint, zingy citrus grapefruit, relaxing lavender (my favorite after a workout) and unscented for you purists.  Heavenly scents and products that is safe for you–all at a great value.  A cheap thrill on the cheap, indeed.  Now Paula, put down that glob of butter.

One Response to “CHEAP THRILLS ON THE–WELL, CHEAP”

1. Territa Jane Says:
   September 10th, 2009 at 8:49 am

   Good choice, Nance!

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