Seafood Sustainability
We are proud to provide you with transparency and choices in seafood sustainability. We have partnered with the Blue Ocean Institute (BOI) to independently audit the fisheries which supply us. This programme is part of our continuous effort towards having fully sustainable seafood.
We started in 1999 by partnering with the Marine Steward Council (MSC).
Our partnership with BOI allows you to make decisions about buying Wild Caught Seafood with complete transparency.
For wild-caught seafood that is not from MSC-certified fisheries, look for these colour ranking symbols to identify sustainability status.
